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The Warsaw Voice » Real Estate » January 16, 2008
INVESTORS' OBSTACLE COURSE 16-17 January, 2008
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Maps Out of This World
January 16, 2008   
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Jacek Studencki, chairman of Techmex SA, talks to Beata Gołębiewska.

Techmex celebrated its 20th anniversary in October. Was last year a special one for the company in terms of business as well?

There were a lot of important events last year which significantly affected the company, both in Poland and abroad. Techmex's greatest success was in signing a long-term contract connected with an international project to develop a vector map of the entire planet. Our contribution involves about zl.25 million worth of work for the Norwegian Army. We also finalized the LUCAS statistical project, coordinated by the European Commission through Eurostat. This will involve carrying out field studies on soil coverage and usage all over the country. Our most innovative projects involved supplying satellite data to the Onet.pl portal for their Zumi.pl internet localizer and setting up our online Geoserwer.pl store to sell satellite photos.

Why do people buy satellite photos from www.Geoserwer.pl ?

Satellite photos are ideal for promotional purposes such as real estate advertisements, multimedia presentations and online maps. Geoserwer.pl also has high-resolution orthophoto maps which developers can use to analyze potential investment locations, or which real estate agents and advertisers can include in their promotional materials. Geoserwer.pl is Poland's first e-commerce platform selling satellite photos to the general public and our price of zl.35 per sq. km is quite affordable.

Do local government authorities or public bodies use satellite maps?

Poland is still way behind Western Europe, to say nothing of the United States, in its use of satellite technology. Successive Polish governments over the past 20 years have done virtually nothing to develop space technologies here. Poland didn't even join the European Space Agency until April 2007 when it signed the PECS [Plan for European Cooperating States] agreement. Poland still lacks a clearly defined policy to promote the use of satellite technologies but local government is pressing ahead with geo-IT solutions regardless. A case in point is our recent contract to prepare an acoustic map of Szczecin. This will help protect residents from the harmful effects of noise in line with EU Directive 2002/49/EC and Polish environmental protection legislation.
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