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The Warsaw Voice » Real Estate » February 23, 2010
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Eastern Ambition
February 23, 2010   
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The eastern province of Lublin is one of Poland's cleanest and most environmentally-friendly regions. It plans to develop by focusing on sectors such as health spas, tourism and organic food.

The province has a population of 2.19 million, with unemployment running at 11.6 percent. The province capital is Lublin, the ninth-largest city in Poland, with a population of 350,000.

According to the local authorities' development strategy, in the future Lublin and the smaller towns around it are expected to play the role of a national and international "metropolis."

Lublin is known primarily as one of the country's largest academic centers, with a tradition going back several centuries. It is home to 14 state-run and private university-level schools. Most of them are involved in international education programs and student exchanges within the European Union. The result is an uninterrupted supply of qualified labor, a fact appreciated by companies interested in investing in the region.

According to the local authorities, in the coming years the region plans to specialize in sectors that promise to transform Lublin province into an economic success story. Plans include work to develop an organic food production cluster by 2015. This would be accompanied by the establishment of a network of laboratories and research centers and the development of organic farming as well as production of traditional foods according to local recipes.

The Lublin region is also determined to develop spa tourism and medical services, especially those intended for senior citizens from across Poland as well as other EU countries. Plans include expanding the system for providing long-term care in home-like conditions. The Lublin region aspires to become a place where retirees from across Europe will be able to spend their twilight years in comfort enjoying clean air, water and good care.

Tourism is another priority sector for the local authorities. The Lublin region is known for its well-developed system of agritourist farms. Visitors to the region have plenty to see-from historical urban architecture known in Poland and beyond, through unique religious and rural architecture, to nature unspoiled by industry, including numerous reserves with rare species of plants and animals. The region is also home to folk art, craft and dances.

Lublin province has the country's highest proportion of agricultural production in the local economy. The development strategy for the agriculture sector calls for improving the competitiveness of the local food processing industry. Priorities include grain, sugar, fruit and vegetables, vegetable oil, beer, tobacco, potatoes, refrigeration, dairy products, meat, poultry and beverages. The region boasts a number of popular brands in sectors such as beer making (Browary Lubelskie in Lublin), milling (Lubella pasta factory), alcohol production (Polmos Lublin), and the herbal industry (Herbapol Lublin).

The region is also attractive due to its transport infrastructure. It lies along major international routes including the A2 freeway, the S17 and S12 highways, and the E20 and E7 railway lines connecting Paris with Moscow and Gdynia with Odessa.

Lublin province has a well-developed network of county and district roads, a bus service system covering the entire region and a modern base of border crossings and terminals that handle over half the freight and passenger traffic between Poland and Belarus and Ukraine. The region also has several local airports and the staff and technical facilities capable of handling air traffic for business and tourist travel as well as sports.

The region's easternmost location can be used to develop business contacts with countries beyond Poland's eastern border. Many companies in the area have established contacts with partners in the former Soviet Union.
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