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The Warsaw Voice » Society » April 28, 2011
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Media in brief
April 28, 2011   
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Record Label Profits Shrink
Record companies worldwide earned a total of $19.8 billion last year, 7.4 percent less than in 2009, according to the Music & Copyright report released by Informa Telecoms & Media. The Universal Music Group remained the global leader, accounting for 28.7 percent of total revenues from music sold by companies included in the report. The figure takes into account both traditional media and downloadable files.

Taking 23 percent of the market (down from 23.1 percent in 2009), Sony Music Entertainment was the runner-up last year, the report says. The company increased sales after the death of Michael Jackson whose recordings sold in large quantities. The Warner Music Group came in third at 14.9 percent of global music sales and EMI took fourth place. Independent record labels accounted for 23.1 percent of revenue from global sales of music on records and as downloadable files.

Les Misérables in Polish on CD
The Roma Musical Theater in Warsaw April 15 presented a newly released CD with the Polish version of the musical Les Misérables. This is a limited edition, featuring the full orchestral version and with more than 70 minutes of music. The CD was recorded by the first cast and the orchestra and choir of the Roma Theater.

The release coincided with the 200th performance of Les Misérables April 26 at the Roma. The musical, which opened Sept. 25, has already been seen by almost 250,000 people.

You Can Dance Looks East
Private television broadcaster TVN April 13 started airing live episodes of the sixth season of You Can Dance – Po prostu tañcz, a popular talent show. Fourteen contestant are competing for the main prize—a scholarship with a Broadway dance school and zl.100,000.

The new season of the show has taken on an international flavor—among the 14 finalists are two women contestants from Belarus and Ukraine. They will be dancing in live episodes.

But there are also other changes. Kinga Rusin, who hosted the program in previous seasons, is now a member of the jury together with choreographers Agustin Egurrola and Micha³ Piróg. She has been replaced as host by the energetic Patricia Kazadi.

Advertising Awards
An award ceremony held April 11 at Casinos Poland, Hyatt Hotel in Warsaw, closed the 20th Idea Awards, the oldest competition for the advertising industry in Poland.

Almost 500 commercials and advertisements were submitted to the 2010 competition. Finalists were chosen throughout the year in internet polls after which several dozen judges, including prominent figures in the advertising industry and members of companies that have been successful in Poland and abroad, selected the Idea Awards 2010 winners in the following four categories: fashion and beauty, car industry, medicine, and products and services. The latter was further divided into television, press and outdoor advertising categories.

The Idea Awards competition, organized by the ABK Grupa marketing communications agency, has been held since 1991. It was the first advertising competition in Poland and remains the only competition where awards are given to advertisers. The competition aims to improve advertising standards in Poland. The Warsaw Voice is a media partner of the event.

The full list of winners, a photo gallery from the award ceremony and further information on the competition, complete with information on how to enter this year’s Idea Awards, are available at www.ideaawards.pl

Expensive Hacker Attacks
One in four of almost 2,500 companies surveyed by the Ponemon Institute—which conducts independent research on privacy, data protection and information security policy—have reported data loss resulting from hacker attacks. Despite the high figure, almost 50 percent of companies are unaware of the threats and costs related to such incidents as a single attack may cost millions of dollars. In just four weeks, the surveyed companies were targeted by 205 IT system breach attempts made via the internet. The figure is hardly surprising given that most companies have outdated anti-hacker protection, the Ponemon Institute says. The report shows that 55 percent of companies use more than seven security systems from different providers; 48.8 percent of respondents say their staff know little or nothing about data protection.
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