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The Warsaw Voice » Special Sections » October 27, 2011
Polska… tastes good!
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Polish Apples in Brussels
October 27, 2011   
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Members of the European Parliament recently had a chance to sample Polish apples as part of the “Polska Tastes Good!” promotional campaign for Polish food.

The tasting of Polish apples from the £±cko Valley took place at the end of September at the European Parliament and European Council headquarters in Brussels. The apples, known for their slightly tart taste and firm flesh, were brought by Polish Agriculture Minister Marek Sawicki. A total of 12,000 apples were served to Eurodeputies and others participating in a meeting of the EU Council of Ministers Responsible for Agriculture and Fisheries and members of task forces that convened at the Council building.

The apples were a hit with Eurodeputies from different countries and also delighted the palates of Jerzy Buzek, the president of the European Parliament, and Dacian Ciolos, the EU Commissioner for Agriculture and Rural Development.

In 2010, the European Commission added apples from the £±cko Valley to its list of Protected Geographical Indications. The highly distinct flavor of the apples and their unique quality make them popular with consumers. The apples have a taste that is more tart and have a more intense blush than most other varieties.

The apple tasting in Brussels was part of the “Polska Tastes Good!” campaign designed to promote quality Polish food and make European buyers realize the outstanding quality of Polish food. In July, members of the European Parliament in Strasbourg were treated to Polish strawberries from the Kashubia region, which, like the apples from £±cko, have been designated as a Protected Geographical Indication. The tasty and aromatic strawberries heralded the start of the Polish presidency of the EU Council.
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