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The Warsaw Voice » Business » March 29, 2012
Business & Economy
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Drumming Up Business With China
March 29, 2012   
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The government has launched a program called Go China that aims to attract Chinese investors to Poland and help Polish businesses expand onto the Chinese market.

The project aims to take advantage of the interest the Chinese have shown in Poland after last year’s world expo in Shanghai and the December visit by Polish President Bronisław Komorowski (pictured) to Beijing. During the visit Poland and China signed an agreement on strategic partnership.

Four Polish government ministries—of the economy, sport and tourism, agriculture, and foreign affairs—are involved in the program. Additionally, businesses will have an opportunity to receive assistance from the Polish Agency for Enterprise Development (PARP), the Polish Information and Foreign Investment Agency (PAIiIZ), the Agricultural Market Agency (ARR) and the Polish Tourist Organization (POT).

“This year, as part of the Go China initiative, we will want to provide special assistance to Polish firms interested in entering the Chinese market, especially those in the small and medium enterprise sector,” says PARP President Bożena Lublińska-Kasprzak. “Our activity on the Chinese market will be based on cooperation with Chinese business organizations. We have already signed some agreements and are going to sign more of them so as to share information and jointly organize business meetings between Polish and Chinese firms.”

PARP will also be cooperating in China with European Commission-funded organizations. In Poland, the agency plans to organize several conferences in large cities on opportunities for doing business with the Chinese, with a special focus on intellectual property.

As part of the program, the www.gochina.gov.pl website has been launched to provide important information to investors, exporters and importers. It contains tips on how to conduct business in China and contacts for Polish institutions that provide further information.

PARP also offers funding for businesses interesting in entering the Chinese market, under the Passport to Exports program. “An entrepreneur may receive funding for entry onto the Chinese market and for marketing and promotional activities on this market,” says Lublińska-Kasprzak.

The Go China program is targeted at small and medium businesses which are starting export operations. They can receive funding of up to zl.200,000.
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