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The Warsaw Voice » Business » September 29, 2014
Business & Economy
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Ambitious Fashion City Opens
September 29, 2014   
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Former Polish president Lech Wałęsa and world-famous fashion designers Kenzo Tekada, Anna Fendi and Patrizia Gucci attended the grand opening of Ptak Fashion City in central Poland at the end of August.

Located in Rzgów near the central city of ŁódĽ, Ptak Fashion City is the only facility of its kind in Europe. It was built to meet the needs of Poland’s textile industry. Exports of Polish fabrics and clothes have been growing year by year and domestic producers needed a site where they could make deals and unveil their latest fashion collections. The 250,000-square-meter complex offers sales, production and exhibition space under one roof. The Fashion City’s new, 30,000-sq-m Expo Hall is the largest exhibition-and-retail facility in Europe. Ptak Fashion City has a history that dates back 20 years. The first retail outlets started to appear in Rzgów in 1993, just several years after Poland transformed into a free market economy.

Tomasz Szypuła, a member of the supervisory board of the Ptak SA company, which operates the Fashion City, says that the architecture and style of the new buildings in Rzgów were designed to echo the history of ŁódĽ as Poland’s chief textile production and export center.

“We want to be seen as continuing the century-old tradition of trade in clothes and fabrics,” said Szypuła.

Over 10,000 people work at Ptak Fashion City, which has indirectly created another 100,000 jobs in sectors related to the clothes and textile industry. Every year, Ptak Fashion City draws over 6 million customers from across the globe, with the figure expected to double over the next two years, in part owing to the Ptak Expo International Fashion Fair. Held for the first time in August this year, this is the most important fashion fair in Poland and could soon become a key event of its kind in Europe. This year’s fair was attended by around 100,000 buyers from Poland and other countries, mostly from Russia, Ukraine, Belarus, the Czech Republic, Slovakia, Bulgaria, Romania, Germany and the Baltic states. They were able to sign contracts with and buy goods from around 3,000 exhibitors, producers, importers and distributors of clothes, footwear and accessories.

Szypuła said that Ptak Fashion City will expand fast.

“Over the coming decade, we are planning to build new facilities, which, combined with existing buildings, will total 1 million sq m of indoor space,” Szypuła added. The expansion could cost more than 600 million euros.
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