We use cookies to make sure our website better meets your expectations.
You can adjust your web browser's settings to stop accepting cookies. For further information, read our cookie policy.
IN Warsaw
Exchange Rates
Warsaw Stock Exchange - Indices
The Warsaw Voice » Business » February 16, 2018
You have to be logged in to use the ReadSpeaker utility and listen to a text. It's free-of-charge. Just log in to the site or register if you are not registered user yet.
Lufthansa's new look
February 16, 2018   
Article's tools:

Thirty years after the last makeover, the airline is revamping its corporate design. The most visible change is the new aircraft livery. The crane, designed exactly 100 years ago by graphic artist Otto Firle, a distinctive icon in the sky, remains Lufthansa's iconic symbol.
The familiar blue-yellow color combination will also be retained - but the use of these primary colors will be redefined. The blue specially developed for Lufthansa is somewhat darker, more elegant and is becoming the leading brand color. In the cabin, guests will encounter the modernized design within the crew's uniform in the form of new - and often yellow - accessories.
“Lufthansa has changed and is more modern and successful than ever. From now on, this will also be visible to the public through a new design”, says Carsten Spohr, Chairman of the Executive Board of Deutsche Lufthansa AG.
© The Warsaw Voice 2010-2018
E-mail Marketing Powered by SARE