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The Warsaw Voice » Business » July 12, 2018
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TVP makes money from football
July 12, 2018   
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Jacek Kurski
Public TV broadcaster TVP has so far made PLN 77.6 million in revenues from the football World Cup, including PLN 54 million in advertising revenues and PLN 10.5 million in sponsoring revenues, the company said. TVP also managed improve H1 viewership results year on year both on group level and for its main two channels TVP1 and TVP2, whose combined share in total audience reached 18.6%, CEO Jacek Kurski told journalists on July 10.
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