The Warsaw Voice » Business » News - February 5, 2018
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Wirtualna Polska in the lead
Listed online media group Wirtualna Polska enjoyed a strong fourth quarter and believes that the trend will continue into 2018, rather than proving to be a year-end advertising bash, CEO Jacek Swiderski said in an interview.
M&A opportunities are being sought, possibly in e-commerce, he said. The television platform should turn a profit in 2018, he claims, but monopolization of TV ad brokering by the large broadcasters and the purchase of Netia telecom by media group Cyfrowy Polsat are threats. Wirtualna Polska sees no particular threat in new rules governing privacy as users o date have granted permissions quickly to gain net access in prior rule tightenings, he said.