Warsaw’s Institute of Industrial Design is holding, until Sept. 5, its third exhibition of best design practices, entitled 21 Design Stories: Case Studies.

The exhibition is targeted at businesspeople as it aims to show that industrial design can help raise a company’s profile and contribute to its business success, the institute says.

The exhibition comprises 20 foreign products and services that have been on the market for less than a decade. They are examples of how industrial design can be applied to boost sales, according to the institute.